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Whether through platforms such as Netflix, YouTube and Amazon Prime Video or from social networks such as Facebook, Instagram, TikTok or Twitter , video consumption continues to grow and therefore must be closely followed by the phone number list marketing industry and the advertising. We know that as a result of social distancing, millions of people stay at home longer, which has been reflected in the change in their consumption habits, one of which is the increase in viewing video content. In this regard, a survey conducted by GlobalWebIndex on the impact of the coronavirus on media consumption worldwide.
Reveals that 51 percent of people increased the time they spend watching content on Netflix, Amazon Prime Video and Disney+, among other services, while 14 percent have increased the phone number list number of videos they create for YouTube and TikTok, among other platforms. But, the coronavirus effect has only accelerated a trend that has been going on for at least a year. This is how some various reports reveal it , that's why we share some data that will help you to have a context on how video consumption moves. Internet beats TV. Not because of advertising revenue, but because of the time that people invest in these media. According to data from Zenith Media , during 2019, average online consumption stood at 170 minutes per day per person.
Hile television consumption stood at 167 minutes. Beware of live streams. In recent weeks we have seen how Instagram, Facebook, YouTube and TikTok have launched improvements to their platforms to phone number list offer users a better experience for live streaming. Well, in addition to the context that we all live in, each and every one of them knows that the consumption and production of this type of content continues to grow. During the past year alone, Internet users watched more than 1.1 billion hours of live video , according to StreamElements. Streaming video and live stream will dominate. It is noted how the demand for content has grown on platforms such as Netflix, YouTube, Amazon Prime Video, Disney+ and even on Facebook and Twitter, which has led to the reduction of the quality of the videos to avoid a collapse. Well,this will not stop growing even after the coronavirus.
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